About the 12 Days of Features
This December, we’re counting down the 12 Days of Features, a daily spotlight on tools inside the SuccessWebsite platform that existing members often don’t realize they already have access to. Each day from December 13–24, we’re unveiling a feature designed to save you time, generate more business, and make your marketing and follow-up dramatically more effective.
Consistent follow-up is one of the biggest challenges in real estate — not because agents don’t care, but because traditional follow-up doesn’t scale.
Calling hundreds of contacts takes hours.
Email alone often gets ignored.
Text messages can be skimmed or missed.
Ringless voicemail fixes this by delivering a personal voice message directly into someone’s voicemail inbox — without their phone ever ringing.
Personal, Respectful, and Highly Effective
With ringless voicemail, your message:
- Lands straight in voicemail
- Doesn’t interrupt the recipient’s day
- Feels personal because it’s in your voice
That matters because voice conveys tone, personality, and trust in ways text can’t — and research shows that higher-touch, multi-channel communication gets better responses than single-channel outreach alone.
A Real Estate Follow-Up Power Tool
Ringless voicemail fits naturally into a strategic follow-up plan because it:
- Meets leads on a different channel than email or text
- Doesn’t rely on them answering a live call
- Adds another chance for them to hear from you in a meaningful way
In follow-up planning, experts recommend layering communication so leads are reached through multiple channels over time to increase response rates and visibility. Ringless voicemail becomes one of those critical touches in a sequence that includes:
- Text
- Voicemail
- Phone call
This multi-channel rhythm increases the chance your message gets noticed and engaged with — especially when attention is split across screens and platforms.
How Ringless Voicemail Works in Your System
In SuccessWebsite’s EngageCRM ecosystem, you have flexible options:
- Record the voicemail when the system calls your phone
- Upload an MP3 you recorded on your phone or computer
Once you have that file, you can insert voicemail drops into Action Plans alongside emails and texts. That way:
- Voicemails are scheduled at strategic cadence points
- Prospects get multiple touches without more manual work
- Your follow-up feels coordinated, not random
And because your EngageCRM tracks everything — from emails to texts to voicemail interactions — you get a complete history of what messages were sent and how leads responded.
The Real Advantage: More Touches, Better Outcomes
Not everyone responds the same way:
Some read email.
Some reply to text.
Some listen to voicemail.
By covering more channels in your follow-up plan, you:
- Reach leads where they prefer to engage
- Increase overall touch frequency without extra effort
- Make your outreach feel intentional, not intrusive
That’s why voicemail drops aren’t just a nice feature — they’re a strategic asset in a modern follow-up plan.
Bottom Line
Ringless voicemail isn’t about avoiding conversation —
It’s about starting more of them.
It gives your follow-up plan:
- A personal voice channel that scales
- Another touch point that leads often respond to
- A way to remain top-of-mind without being pushy
Add it to your follow-up sequences alongside email and text, and suddenly your outreach feels cohesive and human rather than random.
Our team of digital marketing experts has 27+ years of experience designing effective follow-up strategies, plus technology you can leverage to get more conversations with less effort. To learn more, click the green button below to get started with a free marketing assessment.
