Agent Secrets

Featuring: Shay Schwartzman (AudioVideoCoach.com) & Kristie Filion (SuccessWebsite.com)

If you’re a real estate agent sitting on a pile of great video content—or you’ve been thinking about getting started with video—this conversation is a must-watch.

In this exclusive interview, Shay Schwartzman of AudioVideoCoach.com and Kristie Filion of SuccessWebsite.com go deep on a topic that’s often misunderstood:

👉 Creating great video is just the beginning. What really matters is what you do with it.

🎯 From Content to Conversion: What This Interview Covers

Video is one of the fastest ways to build trust in today’s real estate market. But too many agents create videos that never actually generate leads or business.

Kristie Filion breaks down exactly how SuccessWebsite helps agents turn their videos into lead-generating, follow-up–driven marketing systems using proven direct response principles.

You’ll learn:

✅ Why direct response marketing beats “brand awareness” ads
✅ How to use video landing pages to boost lead conversion
✅ What makes a lead magnet offer irresistible (hint: it’s about them, not you)
✅ The critical follow-up steps most agents skip—and how that costs them sales
✅ How to build a funnel that moves a lead from “just browsing” to “ready to list”
✅ Best practices for Facebook lead ads, consent settings, mobile optimization, and more

💡 Why SuccessWebsite Is the Ideal Partner for Video-Driven Agents

While AudioVideoCoach creates compelling “done-for-you” video content—like testimonials, explainer videos, and USP-based intros—SuccessWebsite takes it further by:

• Embedding video into your landing pages, CRM action plans, and email drip campaigns
• Building automated funnels to deliver lead magnets and continue nurturing your prospects
• Optimizing your conversion rate by testing mobile-friendly forms and follow-up sequences
• Helping you track every step: impressions, clicks, opt-ins, and ultimately, deals closed

“You should be closing more deals—not editing more reels.” – Kristie Filion

📈 Real Results from Real Agents

In the interview, Kristie and Shay share real-world examples of agents who’ve transformed their businesses by combining high-quality video with SuccessWebsite’s marketing automation system.

One agent reports closing 90% of listing appointments thanks to pre-sent videos. Another credits a single campaign for generating $80,000–$90,000 per month in commission income.

When your audience sees your face, hears your voice, and receives value-packed offers—they begin to know, like, and trust you before you even walk through the door.

▶️ Watch the Full Interview Below:

Ready to Put Your Video Content to Work?

If you’ve already got videos—or if you’re ready to start creating them—SuccessWebsite can help you turn them into a predictable flow of quality leads.

📌 Book a Free Demo to see how we integrate video into full-funnel real estate marketing: SuccessWebsite.com

🎬 Want Videos Like These for Your Own Marketing?

If you’re looking to stand out with high-quality, professionally written and produced video content—without having to script or film it yourself—check out the Animated Explainer Video Service from AudioVideoCoach.com.

These ready-to-go videos are perfect for Facebook ads, landing pages, and listing presentations, and they’re built around your unique selling propositions to help you convert more leads and win more listings.

👉 Learn more about our Animated Explainer Videos here.

Our team of digital marketing experts has 27+ years of experience designing effective follow-up strategies, plus technology you can leverage to get more conversations with less effort. To learn more, click the green button below to get started with a free marketing assessment.

Read more tips from the Agent Secrets archive